Recently, a direct sales company awarded about 1500 associates with a 6-day cruise to the Bahamas, Grand Cayman, and Cozumel. We got to go along for the ride, and to create the on-site highlights videos.
One thing we have learned from years of highlight shows, for a variety of clients, is that each show has to be different. The more creative we can be with the trip attendees, the better the show is going to be. By now, a
ll the attendees have seen the typical "Happy-Faces" video, in which the cameras are just a fly-on-the-wall, desperately trying to grab any sort of a wave or a smile. That, to me, just isn't good enough.
Equipped with 3 Sony HVR-Z1U High-Def Cameras, an HDR-HC1 with underwater housing, a complete on-site editing bay, some field mic audio kits, and about 12 miles of DV tape, we were set to cover the expected, and the unexpected.
By the end of the trip, we had delivered 14 different shows, including daily activity reels, two "Office" style mockumentaries featuring the plight of attendees and a water slide, two mock-commercials promoting in the style of a Geico ad, a hilarious "Rock the Boat" music video montage, and the masterpiece, "Cruizine," an homage to the abundance of food available on a cruise ship. The client was pleased with the videos, and the attendees loved seeing themselves throughout the week on the ship's closed circuit broadcast, and jumbo screen.
On a side note, I find that the more effort we put into making the video fun for the viewers, the more highlights we get to experience ourselves. On this particular trip, the client invited us on several excursions, including a trip to swim on a sandbar, where we were visited by a pack of sting rays. Or maybe it's a tribe of sting rays? Or a school? Whatever it is, it was covered in the highlights.
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